Where your client is already talking. WhatsApp, Messenger and Instagram in a single conversation.
Your client doesn't open a portal: they write you on WhatsApp, comment on Instagram, reply to an ad. Boosty is a Meta Business Partner and connects WhatsApp Business API, Messenger, Instagram DM and Meta Ads to your CRM — so every message becomes a traceable lead, not a lost chat.
Escuchando WhatsApp · Messenger · Instagram…
WHATSAPP BUSINESS API
Una plantilla. Todos los escenarios.
Variables {{nombre}} y bloques condicionales {{#garantia}}…{{/garantia}} que se resuelven en vivo con datos del CRM. Cambia el escenario.
Hola {{nombre}} 👋 Tu {{modelo}} ({{placa}}) tiene servicio programado. {{#garantia}}✅ Cubierto por garantía hasta {{km}} km.{{/garantia}} {{#sin_garantia}}ℹ️ Fuera de garantía — te enviamos cotización.{{/sin_garantia}} {{#cita}}📅 Te esperamos el {{fecha}} a las {{hora}}.{{/cita}} {{#sin_cita}}Responde *AGENDAR* para reservar tu bahía.{{/sin_cita}} — Equipo de servicio
BANDEJA OMNICANAL
Tres canales entran. Un pipeline sale.
WhatsApp, Messenger e Instagram caen en una sola bandeja y se rutean por área al CRM — sin perder el hilo entre canales.
META ADS · CONVERSIONS API
Mide hasta el cierre, no solo el clic.
La Conversions API devuelve a Meta el evento real del embudo, para que el algoritmo optimice hacia clientes que cierran — no hacia clics baratos.
Click-to-WhatsApp con campaign_id
Abre con contexto de campaña
Deduplicado + enriquecido en CRM
Evento real devuelto a Meta
ROAS medido sobre evento real de negocio, no sobre proxy de plataforma.
META ADS IN DEPTH
We don't just run ads. We get it properly built inside.
Catalog, sales campaigns, quality tracking and a healthy business portfolio. What makes the Meta algorithm truly optimize.
META ADS SHOPPING · ADVANTAGE+ CATALOG
Tu catálogo, anuncios que se arman solos.
El catálogo de Commerce alimenta anuncios dinámicos de producto: Meta elige qué SKU mostrar a cada persona según señal de retargeting o prospección — y mide el ROAS sobre la venta real.
Silla ergonómica Pro
Mobiliario · $249
Audífonos ANC X2
Audio · $129
Mochila técnica 28L
Viaje · $89
Cafetera espresso S1
Hogar · $319
Smartwatch Active
Wearables · $179
Un solo catálogo · feed e Reels · cada impresión es el SKU correcto para esa persona.
CAMPAÑAS DE VENTAS · ADVANTAGE+ SHOPPING
Objetivo Ventas, estructura que aprende.
Estructura limpia, presupuesto por campaña (CBO) y fase de aprendizaje superada — para que el algoritmo salga del ruido y baje el CPA mientras sube el ROAS.
50 conversiones por conjunto en 7 días para salir de aprendizaje · sin ediciones que reinicien la fase.
RASTREO · META PIXEL + CONVERSIONS API
Pixel y servidor, el mismo evento, mejor calidad.
El navegador dispara el Pixel y el servidor envía el mismo evento por Conversions API con parámetros hasheados. Más coincidencia = mayor Event Match Quality, respetando consentimiento y Aggregated Event Measurement.
deduplicado por event_id con el Pixel
BUSINESS PORTFOLIO · CONFIGURACIÓN CORRECTA
Activos ordenados, acceso de partner sano.
Páginas, cuentas publicitarias, datasets, catálogos y dominios bajo un mismo portafolio, con roles claros y acceso de partner a Boosty — no activos sueltos en cuentas personales.
Un portafolio · facturación, roles y activos centralizados
Propiedad del portafolio · roles asignados
Bajo el portafolio · facturación central
1 dataset por dominio · CAPI activo
Conectado a cuenta y feed · fuente única
Verificado · prioridad de eventos definida
Con acceso de partner, Boosty opera sobre TUS activos — sin pedir tus contraseñas, sin quedarse con tu cuenta.
We don't just run ads. We're a Meta Business Partner.
That means access to the official WhatsApp Business API, Conversions API and a team that has already taken Meta channels to production connected to CRM — not standalone campaigns, systems that run every day.
WHAT WE BUILD WITH META
Same channels, multiple industries, zero smoke
WhatsApp templates with variables + conditional blocks {{#key}} and bidirectional sync with CRM
Personalized service reminders and warranty status per client · zero manual drafting
WhatsApp, comments and DMs channeled to the team inbox with routing by area
Real omnichannel: sales, reception and service without losing the thread between channels
WhatsApp order status and delivery notifications triggered from the operational flow
Client knows where their order is without calling · less load on support
WhatsApp for order confirmation and alerts, integrated into the document pipeline
Order confirmed by chat · traceable follow-up through to invoice
Meta Ads lead capture directly to CRM with scoring and campaign origin
Kanban pipeline fed by ads · forecast with real origin
WhatsApp as request and follow-up channel for policy activation
The insured replies where they already write · less process abandonment
A NOTE FROM THE CEO
Most companies I talk to don't have a traffic problem. They have a leakage problem: 4 out of 10 conversations from WhatsApp, Instagram and Messenger never reach the CRM. The salesperson handles them from their phone, and when someone asks 'where did that client come from?', there's no answer.
Being a Meta Business Partner is not a sticker. It's the official WhatsApp API, variable templates that build themselves, and Conversions API returning the real sale event to Meta — not the click. We connect the channels where your client already is to your CRM, on the stack you already have.
If you want to see how traceable your messaging operation is today, let's talk. Not with a salesperson. With me. We bring a real case of yours and measure it. No theater.
Gabriel Montiel
CEO · Boosty Digital
Frequently asked questions about Meta with Boosty
The WhatsApp Business app lives on a phone and doesn't scale or integrate. The official API (which we access as a Meta Business Partner) allows multiple agents, approved templates with variables, automation and direct connection to your CRM — with a verified number and no risk of being blocked for unofficial use.
They are official Meta-approved messages where {{variables}} are filled with real client data and {{#key}}…{{/key}} blocks show or hide sections depending on the case. One template covers multiple scenarios (with/without warranty, with/without appointment) without writing messages manually.
No. Meta channels connect on top of the CRM you already use — Kommo or another. Your team keeps working where they already work; what changes is that now every WhatsApp, Messenger and Instagram conversation enters traced into the pipeline.
A single view where WhatsApp, Messenger and Instagram from the same contact arrive, with their unified history and routing by intent or area (sales, support, collections). The client perceives one conversation even if they switch channels.
It returns the real funnel event to Meta — qualified lead, closed sale — not just the click. With that, the Meta Ads algorithm optimizes toward clients who close, not cheap clicks, and you can measure ROAS on real results.
We use click-to-WhatsApp/Messenger ads that open a conversation with campaign context. That contact is deduplicated, enriched with origin and UTM, and enters the CRM pipeline at stage "New" — with bidirectional sync back to the chat.
Setup + monthly fee + the variable cost of WhatsApp Business API (Meta charges per conversation by country and category). Meta Ads spending is a separate budget of yours. In the 30-min assessment we give you the exact range for your real volume.
Typically 3-4 weeks: number verification, approved templates, inbox connected to CRM and Conversions API measuring. The pattern already exists in production in several industries; we adapt it, we do not invent it from scratch.
GET STARTED
Ready for every Meta message to be a traceable lead?
Schedule a 30-minute assessment with a Meta Business Partner. We review your real WhatsApp, Messenger and Instagram operation and show you where it leaks. No theater.